Location: Dee Why, Sydney
Division: Marketing
Terms: Permanent / Full Time

As the leading team of real estate experts on the Northern Beaches, Upstate is at the forefront of the property industry. We’re seeking a dynamic Content & Social Media Coordinator to drive our digital marketing, social content, and community sponsorships. If you’re a marketing superstar with an eye for detail and aesthetics, and you thrive on coordinating impactful content for all digital channels, this role is for you.

What will you be responsible for?

You’ll play a pivotal role in managing day-to-day communications while crafting engaging content for the brand’s social media channels, coordinating email marketing campaigns, writing relevant blogs, and working with external suppliers and creative/media agencies. Your responsibilities will include:

  • Working with the Marketing Manager on Upstate’s digital marketing strategy across all business units: Residential, Commercial, Projects, and Property Management.
  • Developing monthly content calendars across all social media channels and other digital content channels.
  • Managing partnerships and sponsorships with local community groups and individuals.
  • Producing reports on campaign results and performance metrics.
  • Briefing and collaborating with creative agencies to produce engaging video content.
  • Supporting the Operations Manager with ad-hoc client and staff events.
  • Collaborating closely with real estate agents to create and execute their individual marketing strategies.
  • Supporting the Marketing Manager with CRM platform integrations, website upgrades, and data management.

This position works closely with the Marketing Manager and in-house Graphic Designer.

What do you need to bring?

  • 1-2 years of experience in a similar role along with relevant tertiary qualifications.
  • Excellent knowledge of the digital landscape, including trends and technology.
  • Previous experience managing digital projects and campaigns from end to end, especially social media (both organic and paid).
  • Highly organised with strong attention to detail (especially for proofreading!).
  • Results-driven and experienced with analysing reporting.
  • Keen eye for design with a creative flair.
  • Confident communicator with the ability to positively influence key stakeholders.
  • Positive, can-do, work-hard attitude.
  • Experience managing social media scheduling platforms (e.g., Loomly), paid media channels (e.g., Facebook Ads), and email marketing campaign systems (e.g., ActiveCampaign) is advantageous but not necessary.

If you feel aligned with our brand, our values, and the way we work, we would love to hear from you! This is an in-house role, and you must live locally.
To apply please click the link below or email Meschell@upstate.com.au with your cover letter and CV.